Insights

Playbooks from inside the ad account.

What's working right now in paid traffic, funnels, and conversion — written from live client campaigns, not theory.

Our Latest Articles

Your Email Should Be 30% of Revenue. Here’s What It Means If It Isn’t.

Your Email Should Be 30% of Revenue. Here’s What It Means If It Isn’t.

If email is under 30% of your ecommerce revenue, it’s almost never a copy problem — it’s deliverability and frequency. A step-by-step triage to get back in the inbox. ...more

Konversly Marketing

July 22, 2026undefined

If Your CPA Equals Your AOV, Stop Optimizing Ads

If Your CPA Equals Your AOV, Stop Optimizing Ads

ROAS stuck near 1? When your cost to acquire equals your average order value, it’s a cart problem, not an ads problem. Five ways to lift AOV above your CPA. ...more

Konversly Marketing

July 22, 2026undefined

Stop Targeting. Start Disqualifying.

Stop Targeting. Start Disqualifying.

Cheap clicks but no buyers? On Meta, your real targeting lives in your ad copy, not the targeting panel. Here's how to disqualify the wrong people before they cost you. ...more

Konversly Marketing

July 22, 2026undefined

Konversly Marks Over a Decade of Scaling Brands, Creators, and Commerce Online

Konversly Marks Over a Decade of Scaling Brands, Creators, and Commerce Online

A decade of proven growth strategies across publishing, real estate, education, and ecommerce. Learn the systems and principles that drive sustainable brand scaling. ...more

Konversly Marketing

December 26, 20256 min read

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